HOTEL LOLA (2009)
With values like pro active, open minded, cosmpolitan, fun and modern, a whole corporate identity and styling was developed for the new Hotel Lola in Amsterdam, that aims to be the preferred hotel for urban, young professionals.
concept
X.PERIENCE SO MUCH MORE
This is not your ordinary overnight stay, but a hi-tech experience in a cutting edge new hotel where virtuality becomes reality. The latest in technology is present, not only to serve the guests, but certainly also to amaze them. Transparant interaction is key.
To counterpart all the technology, a contemporary robust atmosphere is created in the public spaces with the use of dark woods (warmth), steel (powerful) and glass (transparancy). Main colour is green, as a reference to the first IBM-computers, as well as to nature.
logo + brand visual
stationary
flags + banners
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signage
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uniforms
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merchandise
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company cab
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advertisement campaigns
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_OF.COURSE! |
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_I-TOUCH / IN-TOUCH |
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brochure

website